Monday, May 14, 2012

Blog 14: Manufactured Demand


The article states that, “The bottled water industry is merely meeting consumer demand.” I don’t agree this opinion.

            In my opinion, it’s not meeting consumer demand but seducing it, in order to increase their profits from consumers. Manufactures are trying to influent our minds and choices by advertising everywhere in our livings. As everybody known, we have entered 21st century. The 21st century is a period of socialization and advertisement. The advertisings we have seen and heard have direct impact to us in making choices.  According to researches, each year, bottle water companies spent 10 to 15 percent of their profits in advertising costs. Obviously, the purpose of bottle water advertising is to convince consumers to buy their products. Thus, the more bottle water sold, the greater consumer demand will have.

            Connecting to my personal experience from life, I onced

Friday, May 11, 2012

Blog Entry 13


                The food critics have taken placed in an unlikely group ­--- the young children. In the article, “Mom, Dad, Buy the Broccoli,” the author indicates the emergent situation in our society. Junk food advertising has been flooded among young. Because of this, the council of Better Business has taken their actions to prevent advertising to younger children. Secondly, the children’s Food and Beverage Advertising Initiative is expected to change their guidelines for manufacturers. Particularly, obesity has become a serious issue among the young. Whether they can make healthy food and behavior has become a question in society.
            In my opinion, junk food advertising shouldn’t take place in elementary schools, because these advertisings will direct children to the wrong way of choosing healthy foods. Most importantly, healthy young generation has direct impacts to our country’s future.
            As everybody known the importance of eating healthily, having nutritious meals plays an important role to our health. The more nutritious food we ate, the healthier we will be. However, Junk foods don’t have any benefit to our health. Recently, scientists have published the newest research, which has proved that “Junk food cause brain damage, Junk food make people stupid.” By eating junk food, our brain become less and less effective, hormones and food additives are usually contained in most fast food and soda. These hormones and additives, known as the main reasons of obesity and several kinds of cancers. Especially, kids are easier to be injured due to their developing brains. As adults, we should take the responsibility of guiding them to the right way of eating. With healthy young generation, we have won in the competitive world before we started.
            Advertising can influent our thoughts of choosing goods. We are facing uncountable flies in our daily life from the moment when we wake up. I once had been a math tutor for elementary school students, beside study; I liked to play games and eat dinner with then after class finished. I decided to treat them a final meal at the time we finished that semester. Surprisingly, they answered me that Mcdonalds and KFC are the best and most healthy foods they wanted to eat when I asked they what they want to eat. Obviously, the development of fast food advertising has directed children the wrong definitions of healthy food. Children have the outstanding ability of simulation due to their developing minds. However, they are unable to distinguish right and wrong when they were child. As adult, we should take the responsibility to keep advertising environment correctly.
            In conclusion, we now realized the impact of advertising in school. Kids are missing their ways because of junk food critics in society; we should obtain a positive environment of choosing goods in schools. Thus, we will have a bright future.